service: brand messaging, Website HomePage Copy
location: Minneapolis, MN
Industry: Construction
BRAND: H2I Group
The Details:
H2I is a full-service specialty subcontractor with almost 100 years of experience (!) in the construction industry and 18 locations across the US. Their incredible portfolio consists of literally thousands of projects across several markets, including science and tech, sports and entertainment, school, and healthcare facilities.
With almost 100 years of experience in the construction industry, you can depend on us to be your trusted partner for delivering exceptional results, state-of-the-art products, and unmatched customer service with the unique needs of your space and the highest quality top of mind.
A facility is more than just a space – it's where people come together to learn, play, work, and create extraordinary things.
Brand Positioning
Website Design: AgencyJet
Website Copy: Freshly Brewed Copy
Creative Team
As part of their brand and website revamp, H2I Group came to my good friend Leeza, lead copywriter at Freshly Brewed Copy, for help. Together, Leeza and I focused on clarifying H2I Group’s unique positioning by highlighting their rich history and experienced team, strategic partnerships with reputable suppliers, and unwavering commitment to quality craftsmanship. By further developing their brand messaging, H2I Group can confidently pinpoint what differentiates them from competitors and showcase their vast offerings to further establish themselves as a leading specialty contractor for B2B solutions.
The Copywriting
As you can imagine, the company has undergone several changes over the decades; but despite – or maybe because of – their immense history and experience, H2I Group was having difficulty succinctly summing up their wide range of offerings and defining the future direction of their brand.
The Client
About The Project
Website Homepage Copy
Conviction Codes
Values
If you’re an impact-driven visionary with your heart set on serious results, you’re in the right place. Let’s chat about your business and how I can help you take it to the next level.
Ready for results like this?
© 2024 SARAH KHAN CREATIVE | ALL RIGHTS RESERVED | LEGAL | SITE CREDIT
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If you know your message is holding you back from standing out in a sea of competitors, reaching your dream clients, and maximizing your impact – but have no idea where to get started – I’m here to guide you!
Download my FREE guide to creating an irresistible and effortless brand message, using the exact actionable tips and proven strategies I implement for my brand message clients, along with tons of examples so you can see them in action.
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